Kawasaki: Top 11 Lies of Entrepreneurs

Here’s a great post from Guy Kawasaki on the lies entrepreneurs tell, and sometimes actually believe:
I get pitched dozens of times every year, and every pitch contains at least three or four of these lies. I provide them not because I believe I can increase the level of honesty of entrepreneurs as much as to help entrepreneurs come up with new lies. At least new lies indicate a modicum of creativity!
1. “Our projections are conservative.”
2. “Gartner says our market will be $50 billion in 2010.”
3. “Boeing is going to sign our purchase order next week.”
4. “Key employees are set to join us as soon as we get funded.”
5. “No one is doing what we’re doing.”
6. “No one can do what we’re doing.”
7. “Hurry because several other venture capital firms are interested.”
8. “Oracle is too big/dumb/slow to be a threat.”
9. “We have a proven management team.”
10. “Patents make our product defensible.”
11. “All we have to do is get 1% of the market.”
Read the full post here >>
Disclosure: I have to say I’m guilty of #8 🙂

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