I have joined Mark Blessington and Karl Hellman as partner in a new type of marketing firm, one that’s centered around customer consent. The name of this enterprise, appropriately enough, is Consentric Marketing.
We believe customer-centric thinking takes a great leap forward when consent is placed at the center of the marketer’s thinking:
Here are three papers that we offer without requiring registration:
- Crafting Compelling, Customer-Centric Content
- Marketing in the Moment During the Buyer’s Journey
- Leveraging the Power of Market Segmentation
Between us, we have eight key areas of expertise:
- Marketing Transformation
- Ecosystem Marketing
- Content Marketing
- Product Management Training and Coaching
- Brand Activism
- Customer Data
- Buyer’s Journey
Learn more about us, and what we can do to help your business grow.