The Community Trap: Joga.com vs. SoccerBlog.com

At first glance I have no chance.
How can my puny soccerblog.com site take on the likes of Joga.com from Nike + Google?
Answer: It doesn’t have to.
Joga.com from Nike + Google is too commercial, period. So it’s no contest.
Communities have to be open – in spirit and intent. They cannot exclude players, teams, or participants. I’m sure Nike + Google will learn. Until then, I’m having fun!
John Hagel: Joga.com and the Return of Community
William Dunk’s Global Province: Agile Companies #281

One Reply to “The Community Trap: Joga.com vs. SoccerBlog.com”

  1. Joga.com: The Not-So Beautiful Game?

    This site just got some praise from two people I hold in high esteem: John Hagel: Joga.com and the Return of Community William Dunk’s Global Province: Agile Companies #281 Meanwhile, Nike and Google: I love you guys, but c’mon -…

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